- Artificial Intelligence plays a crucial role in mastering customer service.
- By 2020, chatbot use in enterprises could hit an all-time high of 80%.
- Consumers expect fast response times, personalized offers and individual attention.
- Data gathered with AI can help you improve your products, design, and support.
Are you thinking about adding artificial intelligence to assist with your customer support team? If so, you’re not alone. Business experts use AI in virtually every industry. According to Chatbots Magazine, 80% of enterprises will supplement their customer service team with chatbot technology.
Customer satisfaction translates to more sales, fewer refunds and better user experiences. A well-oiled customer service team can improve visitors and paying customers alike. When your support team can handle customer questions and problems, the result is a stronger business that focuses on creating a worthwhile experience for your target audience.
There are plenty of practical reasons you should consider adding AI to your service team. We are going to look at five significant ways businesses can improve customer support for consumers and your employees.
Increased conversion rates
Consumers are far less patient for information than they were a decade ago. We can now get answers to all of our questions just by reaching into our pocket and pulling out our smartphone. Access to 24-hour support is key to keeping visitors engaged with your brand. Research shows you’re seven times more likely to convert a lead if you answer them in less than 60 minutes.
Chatbots are an excellent use for AI that allows business owners to keep in touch with their audience, even if there’s no human employee to answer their questions. The great part about using chatbots in this instance is you can program them to answer common questions that consumers may have. If someone comes to your website