How to Survive Accelerate Business Growth

How to Survive Accelerate Business Growth

  • Building a network of like-minded professionals helps with startup navigation.
  • Establishing strategic recruitment practices ensures high-quality hires.
  • Actively engaging your customer base safeguards service quality.
  • Hiring for values protects your company culture and mission.

When you run a small business, every decision you make has its consequences. Even the most benign decision can impact your reputation for years to come, so it only stands to reason that many small business owners feel a lot of pressure when hiring their very first employee, then their second, their third, and so on.

I can certainly attest to the pressure of hiring each new employee for Luxury Presence. In the beginning of my business, it was just me, my partner and a freelance developer. After six months, we brought on our first part-time salesperson. That pretty much set the pace for our internal growth for the next two years, as we racked up a total of nine employees. Then, the business took off, and we grew to 37 team members over the course of 12 months.

Growing the right way

That’s a lot of growth and a lot of decisions. It’s also a lot of room to make mistakes. Not that I wasn’t happy with the expansion, but growing at an accelerated rate exhausts your resources, placing even greater importance on your hiring practices. Every new hire has the potential of upsetting the applecart.

Recently, I had to figure out how to scale a sales team. We were shifting focus from product to sales, so I explored commission structures and staffing. With that came the need to hire a VP of sales, something we didn’t have. I taught myself how to build a sales team to be successful.

In the past, I’d be more on the defensive, reacting to whatever the marketplace threw


How to Make Your Hiring Process Easier

How to Make Your Hiring Process Easier

Regardless of how good you think your current hiring process is, chances are if you asked for feedback on the experience from newly-hired employees, you’d see there are several ways it could be improved.

Hiring the right people is what allows your business to thrive. However, you must first learn the proper technique for effective talent management. Is your company growing the right way? Do you have a streamlined process for hiring that’s comfortable for all involved? Here are 10 ways to ease the hiring process for your company.

1. Understand the components of the hiring process

The first step to mastering anything is to truly understand it. The recruiting process can span quite a length of time and executing the steps correctly will ensure that the hired employee is the right fit for the company. 

From the time that a company decides there’s a need to hire someone, to the time that the new employee goes through training, recruiting is underway. Start to finish, this process includes: 

  • Deciding what the company values in an employee
  • The recruitment and talent management process
  • Selecting an employee
  • Onboarding them once they are hired

Recruiting isn’t a single step – there are multiple stages that come together and flow through one streamlined process.

2. Include technology in your hiring process

Technology helps with just about everything else in your life, so why not use it to enhance your business?

Talent management technology, like that of VeriKlick, is available to help you find qualified candidates who meet your specific set of criteria in today’s competitive environment. Think about tasks that could benefit from automation, such as:

  • Finding candidates
  • Sorting through profiles
  • Filtering out unqualified resumes
  • Verifying credentials
  • Scheduling interviews 

Use tools to your advantage to streamline the way that you vet employees and


How to Be a Better Leader

How to Be a Better Leader

“If you want to change somebody, don’t preach to him. Set an example and shut up.” – Jack LaLanne

No matter who, how, or why you lead, being a leader means eyes are on you: you’re looked to for answers, accountability and decisiveness. At the executive level, leading means both day-to-day and strategic decisions, but it also means existing as a symbol of your organization’s values. When you make a statement, decision or display of the values, mission, or policy of your company, these actions exist through the filter of your words, deeds and presentation.

In other words, effective leadership begins with aligning your message with your expression. Do what you say, say what you do.

I’m not saying anything radically new here; I’m simply bringing these principles of leadership to mind because effective leadership is a unique challenge when your values include digital well-being.

Leadership and JOMO

I’m in the business of joy: helping people find it, reclaim it, and keep it. The JOMO movement is centered on the essential principle of moving toward what brings joy, and moving away from what doesn’t (the “missing out” part). I’m especially excited when I have the opportunity to work with large companies or other organizations, because it represents a chance to bring this incredibly positive message to a greater number of people by transmitting it effectively to the leaders of those companies. Sometimes, the organization is small enough (or its management generous enough) that I can run workshops and presentations for each and every team member; more realistically, though, I’m presenting this information to top-level leaders, with the hope that they’ll be able to disseminate it throughout their structure and achieve the goals of greater well-being, productivity and team satisfaction.

Digital well-being is at the center of JOMO, because tech consumption


6 Steps to Build a Winning Company Culture

6 Steps to Build a Winning Company Culture

Our world is quickly evolving, and this is especially true when it comes to running a successful business. Over the last decade, I have seen firsthand how some companies rise and thrive while others crumble just as they start growing. With business digitalization taking over, there’s got to be a way to make your business crumble-proof, right?

There is, and you’re just about to find it out.

I’m well known as an expert in the financial services space as well as a top customer-generator globally. I co-founded a team that drives more than 1 million customers annually. Just for facts, we’ve helped to recover over $100 million in debt for Americans. There’s so much I could say about my team’s achievements, but it’s not the focus here.

Today I’ll be sharing some tips I have learned over the years to make sure your business remains relevant for a long time. By the end of this read, you’ll have learned how to build a winning culture and team for your business.

1. Define your company values.

Setting your company values is the first step to building a winning culture. This will give your company the right platform by clearly stating what you stand for as a business. Let each of your colleagues and/or employees have these values at their fingertips.

To get started on your company values, you need to ask yourself these three questions:

  1. Why does my company exist – why do we do what we do?

  2. What does my company believe in – what do we stand for?

  3. What is my vision for the company?

According to Buildium CEO Michael Monteiro, answering these questions puts you on the right track to build a winning culture, especially for startups. If your business is up and running but you missed out


How to Build a Sales Team

How to Build a Sales Team

You are working hard to build your business and launch your product. You have done your market research, and know you have a quality product that your customers want and need. But how are you going to market and sell your product? With the right sales team in place, your new product could be the next big thing on the market.

Increasing sales cost-effectively is the key to growing an organization sustainably and profitably. To achieve your sales goal and growth target, you need to not only build a high-performing sales team but also structure it so you can scale up quickly to support your growth.

Building the right sales team involves more than simply posting a position on Indeed for an experienced sales rep. You will also need to set them up for success by providing them with the right sales tool, creating measurable performance indicators and motivating them to reach your desired sales quotas. Here’s how to build a sales team and set it up for success.

1. Determine the type of sales team you need.

The type of sales professionals you need on your team depends on your business model, the nature of your products or services, your growth trajectory and your target market(s).

Consider whether you need inside sales, field sales or both. Identify the kind of background and experience required, and determine the number of sales reps you need to scale up. You will also need to decide on the processes and tools that will be required to support the growth. Planning these things in advance will ensure that you are hiring the right people for the right job.

Once you have determined what type of sales personnel you will need to assemble, it is time to start hiring them.

2. Hire the right team