- Automation lets business owners accomplish repetitive tasks or gather large quantities of data.
- Advanced AI systems merge these benefits by gathering data and using it to improve and streamline workflow.
- 40% of large businesses automate at least one business process, while twenty-five percent of small business owners report using automation.
- Businesses that use automation can improve customer support, generate more leads, improve rapport with consumers and gather data for future campaigns.
Are you thinking about adding automation to your small business? If so, you’re not alone. Automation has a variety of excellent uses that make it a top tier tool for marketers, CEOs and customer support. There’s a reason that 40% of large businesses completely automate at least one of their business processes.
When we talk about automation, we are referring to a system that can perform repetitive tasks with little room for error. Generally, this system will either work off of manual programming, also known as “set it and forget it,” or makes use of artificial intelligence and can grow and improve based on repetitive interactions.
Business owners use automation in both of these ways to generate more leads to their business, improve their customer support, gather analytics data, and much more. Here are five ways you can use automation for explosive business growth.
Streamline customer support
The growth of online sales prompted businesses to improve their customer support channels. If someone buys a product from your store, they expect to have the option to talk to a representative if they want to know about the status of their order. Additionally, customer service is an excellent way to generate new leads for your business. Imagine if someone landed on your website and had some questions, but didn’t have the option to contact you. They would leave and never come