Critical Cybersecurity Measures for Small Businesses

Critical Cybersecurity Measures for Small Businesses

Out of all the data breaches that occur each year, a whopping 43% are usually directed toward small and medium-sized businesses (SMBs). Recent studies also suggest that cybercriminals are more attracted to small businesses.

According to this 2019 4iQ identity breach report, SMBs experienced a more than 420% increase in the authentic and fresh breaches in 2018. To add a bunch of salt to already open reputation and security wounds, most of these businesses don’t recover after a breach.

If at all they recover, it takes too long to get back to business. The reason? Lack of strong financial muscles to bail them out of the effects of a data breach as was found out in this InsuranceBee’s Cyber Survey, which noted that 83% of small businesses are weak financially and can’t recoup the losses due to a data breach.

Why are small businesses targeted in online attacks?

Read on, as we take you through, the very reasons why cybercriminals’ major targets are small businesses. This is not to scare you anyway as we’re also going to walk you through the best ways of locking cyber attackers out of your business.

Reasons small businesses are targeted in data breaches

Because of this, they tend to invest more in promoting the business and building it at the expense of the business’ online security. Well, the thieves are aware of this.

They, therefore, use automated tools that help find vulnerable company websites and databases then launch attacks on them.

  • Fewer resources; apparently, when starting online businesses, entrepreneurs tend to spend a lot on getting the businesses up. From hiring web developers to buying domains, hosting, bringing in employees and finalizing the paperwork, etc., it usually consumes a lot that the companies fall short when it comes to installing the necessary security


How to Use Technology to Improve Office Productivity

How to Use Technology to Improve Office Productivity

Business owners everywhere are inundated with claims that they need to embrace the latest technological marvel if they want to remain successful in an ever-evolving marketplace. While many people understand the importance of innovating, however, relatively few entrepreneurs and managers know how to actually go about improving everyday productivity with the help of digital technology.

It’s time to stop squandering your innovative potential and to start using strategies that ensure you’ll squeeze as much productivity as possible from your office technology. Here’s how to supercharge your office productivity by enlisting the latest gadgets to your cause and mastering ongoing digital trends.

Learn about change before embracing it

Perhaps the most important thing to know is that you must thoroughly learn about technological change before embracing it. Rushing to embrace a new innovation that you’re unfamiliar with will lead to you wasting your limited budget on shiny gadgets that don’t do much more than shackle you down and stymie productivity while you attempt to master them. Study ongoing trends and determine why so many businesses are embracing a particular innovation. One such example is the trend of remote work, which is becoming commonplace in many offices and is supercharging American productivity as a result.

Working from home is widely being hailed as a method of boosting productivity, for instance, despite the fact that many critics alleged it would actually decay organizational efficacy. One two-year study from Stanford demonstrates that employees who worked from home were way more productive for one simple reason – they were much happier. Some critics assert that working from home means employees won’t actually work, but in reality, it results in fewer distractions and happier employees, two things which generally bolster productivity and profits alike.

You could never have been comfortable embracing remote work if you didn’t


Can Decentralization Solve Businesses’ Trust Problems?

Can Decentralization Solve Businesses' Trust Problems?

As the internet has evolved, so have problems in general. In recent years, we’ve woken up to the fact that our personal data is one of the most valuable assets in the world right now. It’s also increasingly apparent that we don’t control that data. 

Edward Snowden may be a controversial figure, but he was among the first to expose the stark reality of this problem back in 2014. When we discovered that the NSA had been using Google data to spy on citizens in the name of national security, it seemed like it could be a watershed moment. 

Despite Snowden bringing the issue to public attention, though, not much has changed. If anything, the extent of the issue has become even more apparent. It’s now common knowledge that the 2016 presidential election may have been subject to Russian interference, facilitated by Facebook. 

Furthermore, the incentive model in social media is currently very lopsided. Social media companies are incentivized to gather our data so they can sell it to advertisers. No individual makes money directly from Facebook or Instagram, but influencers with large followings can be paid by companies to promote their goods. 

All this has created a system where, as users, we are reduced to mere commodities. Our data is harvested and sold, and we’re expected to consume ads and promoted posts with little regard for what we actually want to consume. There’s precious little incentive for anyone to create genuine, high-quality content based on unbiased truth. 

The root of the problem

If we are ever going to solve these problems, we need to understand the root of them. Earlier this year, one of Facebook’s co-founders, Chris Hughes, wrote a piece in The New York Times that called for the tech giant to be broken up. He explained with


What the Workplace Will Look Like in 2025

What the Workplace Will Look Like in 2025

Fast-paced technological and digital innovations have not only changed the way that we live but also the way that we work. Today, organizations around the world are integrating digital workplaces as part of their digital transformation strategy to make it easier for employees to communicate, collaborate and engage.  

Given the quick evolution of the digital workplace, we should pause and look toward the near future to see what digital workplaces will be like in 2025. If we know what will be essential to office workers in the future, we can build and select platforms that stay ahead of the curve.

Digital workplaces are the future of work

A digital workplace is the complete set of tools modern office workers need to complete their work. They drive employee mobility and flexibility without compromising on productivity. In fact, digital workplace platforms have the ability to revolutionize and disrupt the way employees work. When implemented in the right way, digital workplaces can reduce costs, increase efficiency and achieve business outcomes faster. 

Digital workplaces integrate all the required business applications including cloud storage, group messaging tools, collaboration tools, project management, automated processes and more. The rise in their popularity is a result of the increasing demands of workers to be able to handle more responsibilities. Today’s manager needs to be able to lead projects, create custom processes, collaborate with remote workers, share documents and create a complete strategy. 

In today’s workplace, we have baby boomers who entered the workforce even before email was normal, and now they must learn a new system every month to solve even the smallest of problems. Simultaneously, digitally native generations are entering the workplace who know nothing before smartphones and have high expectations for how tools should function. 

A digital workplace must bridge these gaps and be a tool


What Is Desktop as a Service?

What Is Desktop as a Service?

Desktop as a service (DaaS) is still new to most people, even those savvy IT-gurus who like to keep an eye out for the next big thing. But as time goes on, it will increasingly become an important facet of the modern economy that few businesses will be able to get by without. DaaS is going to change the way we conduct business by lowering the costs associated with harnessing digital technologies for commercial purposes, making it easier for employees to collaborate, and by securing data in an era where privacy and information security is of the utmost importance.

Here’s how DaaS will revolutionize business as we know it, and what to expect going forward.

Say hello to virtual desktop infrastructure

It can be difficult for some to grasp the concept of DaaS, but the truth of the matter is that it’s not too complicated once you understand the basic principles behind it. Virtual desktop infrastructure was once thought impossible, later thought too expensive and is now finally being recognized as a viable tool that businesses can leverage because of advancements in cloud technology. DaaS is sometimes called “hosted desktop services,” because it effectively relies on allowing someone else to manage the storage and security of your valuable data and useful applications.

Amazon and Citrix have already made names for themselves as capable DaaS providers, but more players are likely to emerge on the competitive stage sooner rather than later, especially since DaaS is becoming more popular as time goes on. Perhaps the chief reason that many businesses are embracing DaaS in lieu of traditional setups is that it enables them to outsource security to a competent, capable third party rather than invest hefty resources in a tech-dense area that they are likely deeply unfamiliar with. In the future, rather